On September 19, 2016 (for those time travelers who love to read our articles), Twitter will expand beyond the 140 character limit, with media attachments and usernames set to stop counting against the character limit. This piece of news, reported by The Verge, points out hat the change isn’t a total abolishment of the limit. In fact, it’s more of an update to it.
As you may recall, URL used to count, in their entirety, towards the character limit. This prompted those in the Twitterverse to utilize URL shortening sites like Bit.ly. The new changes to Twitter will change what the little blue bird defines as a “character” without straying too far from their ideal model of succinct, 140 character tweets.
So, just for the sake of repetition, this is not the death of the 140 character limit and the introduction of long-form tweeting.
It’s good news for Twitter that the change is coming, and soon, but it remains to be seen whether or not the change will be able to help Twitter on the financial side of the ball.
“This is the most notable change we’ve made in recent times around conversation in particular, and around giving people the full expressiveness of the 140 characters,” CEO Jack Dorsey told The Verge in May. “I’m excited to see even more dialog because of this.”
We’re excited for it as well, since the media uploads chopped down the length of tweets quite a bit, but we know it will take much more than a little facelift to keep Twitter from lagging behind.